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Consumer Purchase Decision component of a Marketing Plan

Business management You will be writing about the Consumer Purchase Decision component of a Marketing Plan. Put yourself in the position of marketing manager for the restaurant organization. ?Identify your customers – include all demographic and lifestyle information. ?Identify location of customers (local, regional, national or international). ?Identify factors in customer selection of the products/services and brands, including remittances. ?Identify/estimate the size of the total market ?Identify market trends, including information about market studies and test marketing. ?List factors that affect purchasing such as: 1) seasons, 2) obsolescence, 3) tax considerations, 4) price, availability, service, 5) emotional considerations, and 6) all other factors. ?Will promotional activities be concentrated in specific markets? TO ORDER FOR THIS QUESTION OR A SIMILAR ONE, CLICK THE ORDER NOW BUTTON AND ON THE ORDER FORM, FILL ALL THE REQUIRED DETAILS THEN TRACE THE DISCOUNT CODE, TYPE IT ON THE DISCOUNT BOX AND CLICK ON ‘USE CODE’ TO EFFECT YOUR DISCOUNT. THANK YOU

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