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Analyze the position of your product/service in relation to the competition. Identify the main competitors. Explain how your product differs in terms of features, function, quality, price, availability, brand image, and the like. Explain why this differentiation is important to your customers. Describe the source of competitive advantage for your product. Evaluate how sustainable is this source of advantage. Assess the long-term sustainability of the source of differentiation and competitive advantage.

Market Position Analysis Throughout this course, you will conduct a strategy audit for a selected company. Begin this assignment by selecting an organization for your course project activities. In this module, you will assess the product portfolio of your selected business unit by analyzing the value proposition, market position, and competitive advantage of its products and services. Part I: Interview To gain an understanding of your selected business unit’s market position, value proposition, and competitive advantage, conduct at least one interview with a mid-level or senior manager. Use the interview to solicit the manager’s perception of his or her business unit’s product portfolio. Be sure to discuss the points of analysis listed below in Part II of this assignment. Part II: Analysis Based on the information gathered from the interview, analyze the product portfolio of your selected business unit. In your analysis, identify the business unit of your company and the product(s) and service(s) on which you will focus. Make sure to include the following points in your analysis:

  • Describe the target customer for the product/service in terms of relevant characteristics that impact the marketing strategy, including location (how it should be reached) and buying habits.
  • Identify each customer segment’s specific wants and needs. Explain why they buy your company’s product or service, or a competing product or service.
  • Justify how well your product/service satisfies customer wants and needs. Identify any wants and needs that are not met by your product/service.
  • Analyze the position of your product/service in relation to the competition. Identify the main competitors. Explain how your product differs in terms of features, function, quality, price, availability, brand image, and the like. Explain why this differentiation is important to your customers.
  • Describe the source of competitive advantage for your product. Evaluate how sustainable is this source of advantage.
  • Assess the long-term sustainability of the source of differentiation and competitive advantage.

Include appropriate information from the interview in support of your answer. Part III: Matrix In comparing your product/service to that of the competition, construct a simple matrix in the following way:

  • List the key customer wants or needs on the left-hand vertical axis.
  • List the competing products on the top horizontal axis, starting with your product/service on the left.
  • For each customer want or need, indicate how well each competing product satisfies the need using a scale of 0–2.
    • 0 = need not met
    • 1 = need partially met
    • 2 = need fully met

This is a simple but effective visual mechanism for comparing the relative position of multiple offerings from competing sources. Write a 3-page paper in Word format and attach the matrix as an appendix. Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M1_A3.doc. For example, if your name is John Smith, your document will be named SmithJ_M1_A3.doc. By 21 March 2016, deliver your assignment

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Who are the project stakeholders? How will they be involved in the project? Who should be the project sponsor? Why? From which department should the project manager come? Why? What are the expected results of the project? What is the project charter?

You are a manager at Winsome Manufacturing Company, a company that produces plastic storage containers and sells them to the home consumer through home sales events. At the company’s quarterly meeting, the head of marketing described a new product to be introduced in the first quarter of the next fiscal year, approximately nine months from now. The product will be a room-sized plastic storage unit suitable to the outside of the home; it is similar to a competitor’s product but will have significantly more features. This product will open new markets for the sales channel, lay the foundation for add-on products, and generate new revenues. You have only seen preliminary sketches of the potential product but are very excited by the new product. The project will require participation from the design, production, purchasing, shipping, sales, and marketing departments. Winsome Manufacturing owns a line of injection molds suitable, so all manufacturing will be done in-house. The project manager for this project has not yet been selected, but that decision is expected to be made in the next week. You have been asked to come to a preliminary project initiation meeting that will result in the identification of the project sponsor and creation of the project charter. In preparation for the meeting, answer the following questions:

  • Who are the project stakeholders? How will they be involved in the project?
  • Who should be the project sponsor? Why?
  • From which department should the project manager come? Why?
  • What are the expected results of the project?
  • What is the project charter?
    • What value will it add?
    • What problem will it solve?
    • What are the ramifications for not doing it?
  • Answer the questions listed, and prepare to submit them with the charter.
  • Then write your charter, which should include the components of background, problem statement, and rationale. The background should identify the person/role/department requesting the project. The problem statement should describe the business opportunity the project will address. The rationale should describe the impact of not doing the project and may refer to a business case that you create. You should define the business value expected from the new product.
  • Length of the charter should be 1–2 pages, approx. 4–6 paragraphs.

Please submit your assignment.

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Using this lead-in as the context, describe the workforce shifts in types of jobs during the past hundred years. Also, answer the over-arching question, "What implications have these workforce shifts created for today's HR manager?"

Workplace Shifts

Society has evolved over the last century causing organizations to change with the times. This evolution has, in turn, required workers to “re-tool” to be a productive and indispensable member of the workforce.

  • Using this lead-in as the context, describe the workforce shifts in types of jobs during the past hundred years. Also, answer the over-arching question, “What implications have these workforce shifts created for today’s HR manager?”

  The requirements below must be met for your paper to be accepted and graded:

  • Write between 750 – 1,250 words (approximately 3 – 5 pages) using Microsoft Word in APA style, see example below.
  • Use font size 12 and 1” margins.
  • Include cover page and reference page.
  • At least 80% of your paper must be original content/writing.
  • No more than 20% of your content/information may come from references.
  • Use at least three references from outside the course material, one reference must be from EBSCOhost. Text book, lectures, and other materials in the course may be used, but are not counted toward the three reference requirement.
  • Cite all reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) in the paper and list on a reference page in APA style.

References must come from sources such as, scholarly journals found in EBSCOhost, CNN, online newspapers such as, The Wall Street Journal, government websites, etc. Sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. are not acceptable for academic writing. A detailed explanation of how to cite a source using APA can be found here (link). Download an example here

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In preparation for your course project, prepare the preliminary strategy audit using the tools and framework you have focused on so far including the following: Analysis of the company value proposition, market position, and competitive advantage External environmental scan/five forces analysis Identify the most important (5–7) strategic issues facing the organization or business unit. You may modify the strategic issues in your final report based on the additional analysis you will conduct in the next module as well as the feedback you receive on this paper from your instructor. Keep in mind that it is important to look at the strategic issue(s) from more than just one perspective in the business unit or company—speak to or research the issue from more than one angle to offer a 360-degree approach that does not cause more problems or issues. Strategic issues arise from a mismatch between internal capabilities and external trends such that important opportunities are not being pursued or significant external threats are not being addressed under the current strategy.

LASA 1—Preliminary Strategy Audit The end result of this course is developing a strategy audit. In this module, you will outline and draft a preliminary framework for your final product. This provides you with the opportunity to get feedback before a final submission. In Module 1, you reviewed the instructions for the capstone strategy audit assignment and grading rubric due in Module 5. By now, you have completed the following steps:

  • Identified the organization for your report
  • Interviewed at least one key mid-level or senior-level manager
  • Created a market position analysis
  • Conducted an external environmental scan in preparation of your final report and presentation

In this assignment, you will generate a preliminary strategy audit in preparation for your final course project. Prepare a report that includes the following:

  • In preparation for your course project, prepare the preliminary strategy audit using the tools and framework you have focused on so far including the following:
    • Analysis of the company value proposition, market position, and competitive advantage
    • External environmental scan/five forces analysis
  • Identify the most important (5–7) strategic issues facing the organization or business unit.
    • You may modify the strategic issues in your final report based on the additional analysis you will conduct in the next module as well as the feedback you receive on this paper from your instructor.
    • Keep in mind that it is important to look at the strategic issue(s) from more than just one perspective in the business unit or company—speak to or research the issue from more than one angle to offer a 360-degree approach that does not cause more problems or issues.
    • Strategic issues arise from a mismatch between internal capabilities and external trends such that important opportunities are not being pursued or significant external threats are not being addressed under the current strategy.
  • Include a preliminary set of recommended tactics for improving your company’s strategic alignment and operating performance.
    • You may modify these recommendations in your final report based on the additional analysis you will conduct in the next module as well as the feedback you receive on this paper from your instructor.
    • Keep in mind that recommendations can include, but are not limited to, tactics in marketing, branding, alliances, mergers and acquisitions, integration, product development, diversification or divestiture, and globalization. If you recommend your company to go global, you must include a supply chain analysis and an analysis of your firm’s global capabilities.

Write your report as though you are a consultant to your company and are addressing the executive officers of this company. Write a 8 pages report in Word format. Make sure your writing is clear, concise, and in an organized manner; demonstrates ethical scholarship in accurate representation and attribution of sources; and displays accurate spelling, grammar, and punctuation. Use the following format for your report:

  • Cover page
  • Executive summary/abstract
  • Table of contents
  • Introduction to company (each subsection should be an assessment)
    • Value proposition
    • Market position
    • Competitive advantage
  • External environmental scan/five forces analysis
    • Current environment
    • Assessment of external factors applying five forces
  • Strategic issues (label each issue and provide a header and the reason for why it is an issue)
  • Summary/key findings and recommendations
  • References

Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M3_A2.doc. By 4 April 2016, deliver your assignment to the .

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Describe the target customer for the product/service in terms of relevant characteristics that impact the marketing strategy, including location (how it should be reached) and buying habits. Identify each customer segment’s specific wants and needs. Explain why they buy your company’s product or service, or a competing product or service. Justify how well your product/service satisfies customer wants and needs. Identify any wants and needs that are not met by your product/service.

Market Position Analysis Throughout this course, you will conduct a strategy audit for a selected company. Begin this assignment by selecting an organization for your course project activities. In this module, you will assess the product portfolio of your selected business unit by analyzing the value proposition, market position, and competitive advantage of its products and services. Part I: Interview To gain an understanding of your selected business unit’s market position, value proposition, and competitive advantage, conduct at least one interview with a mid-level or senior manager. Use the interview to solicit the manager’s perception of his or her business unit’s product portfolio. Be sure to discuss the points of analysis listed below in Part II of this assignment. Part II: Analysis Based on the information gathered from the interview, analyze the product portfolio of your selected business unit. In your analysis, identify the business unit of your company and the product(s) and service(s) on which you will focus. Make sure to include the following points in your analysis:

  • Describe the target customer for the product/service in terms of relevant characteristics that impact the marketing strategy, including location (how it should be reached) and buying habits.
  • Identify each customer segment’s specific wants and needs. Explain why they buy your company’s product or service, or a competing product or service.
  • Justify how well your product/service satisfies customer wants and needs. Identify any wants and needs that are not met by your product/service.
  • Analyze the position of your product/service in relation to the competition. Identify the main competitors. Explain how your product differs in terms of features, function, quality, price, availability, brand image, and the like. Explain why this differentiation is important to your customers.
  • Describe the source of competitive advantage for your product. Evaluate how sustainable is this source of advantage.
  • Assess the long-term sustainability of the source of differentiation and competitive advantage.

Include appropriate information from the interview in support of your answer. Part III: Matrix In comparing your product/service to that of the competition, construct a simple matrix in the following way:

  • List the key customer wants or needs on the left-hand vertical axis.
  • List the competing products on the top horizontal axis, starting with your product/service on the left.
  • For each customer want or need, indicate how well each competing product satisfies the need using a scale of 0–2.
    • 0 = need not met
    • 1 = need partially met
    • 2 = need fully met

This is a simple but effective visual mechanism for comparing the relative position of multiple offerings from competing sources. Write a 3-page paper in Word format and attach the matrix as an appendix. Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M1_A3.doc. For example, if your name is John Smith, your document will be named SmithJ_M1_A3.doc.   By 21 March 2016, deliver your assignment

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WidgeCorp's National Sales meeting is approaching. Each regional sales manager has to do a short presentation for the marketing department that highlights how the consumers in their territory are different from those in the total United States. You are still working with the local regional sales manager. Complete the following:

Consider the following scenario: WidgeCorp’s National Sales meeting is approaching. Each regional sales manager has to do a short presentation for the marketing department that highlights how the consumers in their territory are different from those in the total United States. You are still working with the local regional sales manager. Complete the following:

  • Click here to download the reports for the United States. This file contains reports generated from a marketing organization’s Web site. The Web site provides free demographical services where one can choose from a variety of criteria and generate reports based on the U.S. Census data. This particular file contains 4 reports: General Summary, Census Trend 1980 to 2000 Summary, Occupation and Employment Summary, and Income Summary based on the entire United States.
  • Click here to download the reports for zip code 60614. This particular file contains 4 reports: General Summary, Census Trend 1980 to 2000 Summary, Occupation and Employment Summary, and Income Summary based on the U.S. zip code 60614.
  • Using all 4 demographic reports (General Summary, Census Trend 1980 to 2000 Summary, Occupation and Employment Summary, and Income Summary) for the United States and zip code 60614, prepare a 1-page memo explaining how your territory differs from the national profile. Feel free to note anything that you found surprising in this data.
  • Use the business intelligence software to depict information from these reports.
  • Prepare a presentation of 5–6 slides of your major findings. You may group a category of data from the Total United States and zip code 60614, and create a graph to show how they differ. The presentation should have at least one graph and a headline that summarizes a key takeaway from the graph. The last page should contain at least 3 questions that you would want answered based on what you’ve seen in this comparison.

Your presentation should include 5–6 slides in PowerPoint, plus title and reference slides with speaker notes (200–250 words per slide).

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summary analyzing the exchange risks, country risks, and political risks the company executive team needs to be aware of in building a manufacturing facility in Brazil. Your summary will also provide a recommendation of the location, the company should select for building a new manufacturing facility. In support of your recommendation, you will refer to the analysis performed and include all calculations.

summary analyzing the exchange risks, country risks, and political risks the company executive team needs to be aware of in building a manufacturing facility in Brazil. Your summary will also provide a recommendation of the location, the company should select for building a new manufacturing facility. In support of your recommendation, you will refer to the analysis performed and include all calculations.

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Use this week to identify the specific steps you need to take to accomplish at least five of your long-term goals. For example, if you want to work for the FBI, what qualifications do you need to build to be competitive within 5 years? If you want to own your own home, what specific steps do you need to take to reduce spending or increase income so that you can save for a down payment?

Use this week to identify the specific steps you need to take to accomplish at least five of your long-term goals. For example, if you want to work for the FBI, what qualifications do you need to build to be competitive within 5 years? If you want to own your own home, what specific steps do you need to take to reduce spending or increase income so that you can save for a down payment?   The 5 goals are   1. Graduate from college 2. Get a job as a Probation Officer 3. Send kids off to college 4. own your own home 5. Take trip to the bahamas

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Please research some current events related to the course topics covered in Units 1–4 and post at least 2 of these events to the Discussion Board. Within your posting, describe how your chosen items tie into a review of the course thus far. Be sure to use proper citation.

Please research some current events related to the course topics covered in Units 1–4 and post at least 2 of these events to the Discussion Board. Within your posting, describe how your chosen items tie into a review of the course thus far. Be sure to use proper citation.   You need to find 2 articles and summarize it. The class is Crisis Intervention. Any article that relates to Crisis Intervention. I don’t need no essay.

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