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Identify the key challenges that Market Dojo faces in developing its future virtual business in attempting to build a sustainable competitive advantage.

Taking the role of a consultant to Market Dojo a 1500 words strategic growth plan. Question 1: Critically evaluate the strategy that market dojo is currently pursuing to run its operations. Question 2: How should Market Dojo prioritise their time between development and growth; how should they effectively get their message out there? Question 3: Identify the key challenges that Market Dojo faces in developing its future virtual business in attempting to build a sustainable competitive advantage. Structure of essay 1. Introduction 2. Background of business – What they did are unique compare to competitors – unique issues – What kind of market that market dojo (MD) operates in? 3. Current strategy been employed by MD – Things that they don”t know – Should they continue their plan or strategy? expand or go large for their business? What type of strategies they following? 4. Ways how they could improve – Promote (marketing) – Examples in case study – ways to recommend to MD as a consultant – unique solutions, innovative ideas. 5. Conclusion others and case study refer to the file attach